Central Soviet Area Red Culture Communication Research Center

The Central Soviet Area Red Culture Communication Research Center was approved in late October 2022, with the mission of promoting revolutionary culture and inheriting the red gene. Based on two first-level disciplines within its college—Journalism and Communication Studies and Drama and Film Studies—and leveraging the doctoral program in Journalism and Communication Studies, as well as master's programs in Journalism, Communication Studies, and Television Art, among others, the center builds upon key national social science fund projects (including major bidding projects and key projects), entrusted projects by the Publicity Department of the CPC Central Committee, etc., to form a research platform. The center aims at combining first-class discipline construction, innovative talent cultivation, the Ministry of Education's innovation team, and emerging interdisciplinary subjects, promoting distinctive development through differentiated competition. It also makes full use of two platforms—the Chinese News History Society Development History Research Association of Party Newspapers and Periodicals and the Red Culture Inheritance and Marxist View of Journalism Education Alliance—to deepen the study of red culture communication in the Central Soviet Area across the country. Since its establishment, the center has been granted multiple significant provincial-level projects, published numerous papers in authoritative journals such as "Journalism and Communication Research", hosted high-level academic conferences, and achieved excellent results in project construction, paper outcomes, academic exchanges, and social contributions.

Public Opinion Monitoring and Governance Research Center

The Public Opinion Monitoring and Governance Research Center was recognized as a key base for philosophy and social sciences in Jiangxi Province in 2015. Over more than eight years of orderly construction, it has developed steadily in project achievements, academic exchanges, advisory services, and team building, maintaining orderly operation management. It has achieved notable accomplishments in think tank services, project research, lectures and exchanges, monographs and publications, etc. The core development strategy of the center is dual-track advancement in theoretical research and policy-oriented research. Theoretical research focuses on the laws of public opinion formation, paths of public opinion dissemination, and their impact on social development, emphasizing analysis and investigation of exemplary cases. Policy-oriented research collaborates with the "Jiangxi Media Integration Development Research Center" affiliated with the Publicity Department of the CPC Jiangxi Provincial Committee, focusing on public opinion surveys, advisory studies, and consulting services. This operates under a mechanism where the provincial committee assigns topics and the center provides solutions, concentrating on critical issues related to online public opinion and news publicity work throughout the province, offering strategic and constructive research opinions.

Jiangxi Media Integration Development Research Center

In May 2020, the Publicity Department of the CPC Jiangxi Provincial Committee and the Provincial Education Work Committee jointly established the Jiangxi Key New Think Tank "Jiangxi Media Integration Development Research Center", which is affiliated with the School of Journalism and Communication. With the aim of serving the media integration development of party committees and governments, the center mainly engages in policy research and consultation regarding media integration development. It conducts forward-looking and strategic research on significant theoretical and practical issues concerning media integration development throughout the province, providing policy recommendations to support scientific decision-making by the provincial party committee and government. As of 2023, the center has compiled and distributed the "Media Integration Development Dynamics" newsletter for reference by leaders and relevant departments of the Provincial Publicity Department, the Provincial Education Work Committee, and provincial news organizations, providing references for the formulation of policies related to media integration development by the Provincial Publicity Department. Through the method of "the Provincial Publicity Department assigning topics and the research center solving them", the center addresses major practical issues such as promoting the deepening of media integration in Jiangxi Province, assessing and innovating the effectiveness of press releases in Jiangxi, exploring new paths for overseas news dissemination in Jiangxi under new circumstances, guiding public opinion during sudden public events in an all-media communication environment, and efficiently integrating and utilizing provincial-level media integration resources. It has completed 6 related projects, finished 8 advisory reports, received 6 approvals from provincial-level and above leaders, and had over 60 policy suggestions adopted, effectively supporting local economic and social development.

The center cooperates with the Jiangxi Media Convergence Center to organize the "Jiangxi Media Convergence Lecture Hall" series of training activities, conducting training on themes like the Marxist view of journalism for media convergence personnel across the province. It also undertakes forums, evaluations, and other services commissioned by the Provincial Publicity Department, the Provincial Education Work Committee, and relevant departments of provincial news organizations. Furthermore, within the framework of targeted assistance for the revitalization of the original Central Soviet Area by the Ministry of Education and Nanchang University, the center provides intellectual support to the Shangyou County Media Convergence Center, assisting in its media convergence development.

Jiangxi Higher Education International Communication Research Center

Established in June 2024 under the guidance of the Jiangxi Provincial Party Committee’s Education Working Committee and the Provincial Department of Education, the Jiangxi Higher Education International Communication Research Center is hosted and managed by Nanchang University. The Center aims to strengthen the international communication capabilities of Jiangxi’s higher education institutions and build itself into a “triple highland” for theoretical research, talent cultivation, and innovative practice in international communication. It seeks to enhance the global influence of Jiangxi’s education sector and contribute Jiangxi’s intellectual resources and strength to improving the effectiveness of China's international communication efforts.

Since its establishment, the Center has brought together more than 30 researchers from major provincial universities, including Nanchang University, Jiangxi Normal University, Jiangxi University of Finance and Economics, Jiangxi University of Traditional Chinese Medicine, Gannan Normal University, Jiangxi Institute of Water Resources and Electric Power, and Jingdezhen Ceramic University. To date, the Center has been awarded two National Social Science Fund projects and over ten provincial-level research projects, published more than ten academic papers and monographs, organized three national academic conferences, and invited over twenty renowned domestic experts to deliver high-level academic lectures at the Center.